This is the online home for CultureSource. We are a professional association comprised of 115+ organizations serving the region as nonprofit enterprises for the arts and culture.
We work to advance the missions and works of each of our members by helping them connect with new people and audiences, with each other, and with new opportunities.
All too often, we think of our audience as the usual suspects. We talk in the same way, reach out through the same networks, and then wonder why no one new shows up. On January 23rd, Matt Lehrman will lay out a paradigm to get you thinking about who could be your audience or participants. He has very thought-provoking things to say about how to find new participants and how to communicate to them.
If you are a staff member who markets arts and culture or you plan programs for your organization, this session is for you. Matt will help you to picture who might be your audience and how to appeal to them. What new collaborations could awaken them? Where is the intersection of their interests and your mission? Register now and find out!